The maker of the mobile games Clash of Clans, Brawl Stars and Clash Royale is the latest to join the online safety organisation as part of a growing industry collective dedicated to ensuring children stay happy and healthy online.
Educating parents on gaming safety
The partnership will see the pair working together to provide families with new advice and resources to help their children navigate the mobile gaming world safely.
The new resources will be available in five different languages including English, Mandarin, French, Spanish, and German.
Parental concerns around Gaming
The increased prevalence of online gaming in children’s day to day lives is an ever-growing concern for parents.
An Internet Matters survey* recently found that gaming is the second activity parents are most concerned about when it comes to how their child uses their screen time – after ‘watching videos’.
Contact from strangers is the biggest worry for parents when it comes to gaming – with 49% of parents admitting they have concerns.
“Internet Matters is an expert in empowering parents. We are excited that with this partnership we will address parents’ need for resources that help them ensure their children consume games in a healthy, fun and responsible way,” says Jessica Hollmeier, Supercell’s Anti-Fraud and User Safety Lead.
Carolyn Bunting, CEO of Internet Matters, said: “With the rise of online and mobile gaming we’ve seen a real demand from parents who want to know more about how to manage their children’s online gaming and keep them safe whilst playing.
“We are delighted to be working with an organisation who is on the cutting edge of mobile gaming technology that shares our vision for improving children’s digital wellbeing.”