What’s inside the hub
Learn about online reputation
Find out how to help your child maintain their online reputation.
Protect your child’s online reputation
Get tips and tools to help your child create a positive digital footprint
Dealing with online reputation
What to do to give your child’s online reputation a spring clean

Online reputation resources
See our list of organisations and resources to get further help.

Online reputation tips
Download our quick tips to help kids develop a good digital footprint.
Online Identity Series
Online Identity Series – Watch videos on identity with Dr Linda.
Importance of a good online reputation
As schools and employers turn to the internet to find out more about potential candidates, it’s clear that what we post online can have a real impact on our lives offline. So, helping children understand the long-lasting effects of what they share and empowering them to take control of how their online reputation is created is key.
Take a look at our hub of advice to see how you can encourage your child to maintain a positive digital footprint that will serve them for years to come.
Helping young people manage their online identity
There are pressures teens face online at a critical time when they’re exploring and developing their identity. Despite being able to talk to more people than ever before, online judgement and pressure to fit in with a vast number of people can limit young people’s ability to be themselves online. As such, this can have a real impact on their mental health and overall safety online.
Can kids express themselves online without judgement or pressure to fit in? Watch the video for more advice.
Psychologist Dr Linda Papadopoulos shares insight on what online identity is and what it means for young people
Recommended resources
Featured online reputation articles

Our recommendations for media literacy in the school curriculum
As the Government reviews the school Curriculum, we highlight the importance of improving media literacy education.

Parents and children say: Ban nudifying apps
Our policy manager shares our perspectives from parents and children on banning nudifying tools as nude deepfakes rise.

How to best use location tracking apps within your family
Location tracking apps via smartphones are a common way to keep track of your child outside of the home.

Protecting children from harms online: Response to Ofcom consultation
Our Policy and Research team shares our submission to Ofcom’s consultation to protect children from online harms.

A smartphone free childhood? Navigating parents’ digital dilemma
Find advice for keeping children safe on their mobile phone – whether that's a smartphone or something more basic.